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0% Financing on EVERY Subaru!
Plus our lowest prices of the season on our great lineup!
 Premier Subaru is proud to announce that it is now able to offer 0% financing on all of its brand new in-stock Subarus! We have another offer available for $1,000 under invoice on all of our new in-stock Subarus as well! For additional information, please contact us at 1(800) 411- 4551, visit us at //www.premiersubaru.com/, or stop on by our dealership at 150 North Main Street, Branford. |
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Premier Kia's New General Sales Manager presents challenge to staff, which means savings to you!
In late August, Premier Kia promoted Tom Backes to General Sales Manager of the store. Tom has been in the Automobile Business for 30 years, with a mission focused on customer satisfaction. He has been a resident of Branford for 43 years, and has attended Branford School and the University of New Haven. He is active in the Branford community and is one of the two Directors of the Branford Chamber of Commerce.
For the month of October, Tom has challenged his sales staff todouble last month's sales. This makes October the perfect time to take advantage of great savings! For more information, please call (203) 315-2050, visit us at //www.premierkiact.com/, or visit our store at 165 North Main Street, Branford.
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Subaru stays perfect with IIHS
BRZ and XV Crosstrek join list of Top Safety Picks!  It has been announced that both the Subaru BRZ and XV Crosstrek have been marked by the Insurance Institute of Highway Safety(IIHS) as Top Safety Picks. This means Subaru has every model as a Top Safety Pick, making them the only manufacturer in the world to be able to boast that claim. In order to become a Top Safety Pick, a vehicle must receive the good rating - the highest rating available - in all four of the major IIHS tests: high-speed front and side crash tests, rollover tests, and evaluations of seat/head restraints for protection against neck injuries in rear impacts. There must also be an electronic stability control system in the vehicle; the BRZ's vehicle stability control and XV Crosstrek's vehicle dynamics control both automatically sense steering and braking inputs to help keep each vehicle on the driver's intended path. To find out more about the BRZ, XV Crosstrek, or any of our other Subaru Top Safety Picks, please call us at 1(800) 411-4551, visit us at //www.premiersubaru.com/, or come down to 150 North Main Street, Branford, and see for youself! |
Scenes from the Great Hamster Meet!
On September 15, Premier Kia proudly hosted its first annual Hamster Meet. Well over a dozen Kia Souls owned and customized by happy customers were on display. There was also available parts for sale, a cookout, and raffle prizes given away. One of our Soul owners even brought his own homemade Hamstar costume! Here are some cool photos taken on the day of the event.
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Pre-Owned Specials
 Premier Subaru keeps more pre-owned Subarus than anyone else in the area. We currently have over 50 pre-owned Subaru Foresters available, including some rare finds indeed. Check out, for example, this 2010 Subaru Forester XT Premium. This rare off-lease vehicle only has 18,000 miles on it, plus it qualifies for Subaru's certified 6 year, 100,000 mile nationwide limited powertrain warranty! Fast Tracks Price: $21,997
 Here is another rare vehicle indeed - a 2012 Kia Forte Koup SX complete with a manual transmission. We have done the full certification on the vehicle, which means it gets the upgrade to the 10 year, 100,000 mile nationwide limited powertrain warranty(with only 13,796 miles on it now), plus leather, electronic stability control, telescoping steering wheel, satellite radio, etc.! Fast Tracks Price: $18,998
These are only two of a large selection of pre-owned vehicles we have available! For more information, contact 1(800) 411-4551 for Subaru or (203) 315-2050 for Kia. |
 Notes from Happy Customers! Here are two reviews from Dealerrater.com - you can view others here and here. Car searching is never fun or easy, especially when there is a time limit, but this dealership, was one of the best I've been to, and the best experience I've had in a long time. Mark Gennette, not only sold me on the car, but really gave me the chance to fall in love with my 2012 Subaru Legacy, he gave me a great test drive, and detailed learning about the car I'd be investing my time with; by the end of that test drive I not only knew the car, but wanted it, and he was a great sales man, he was not pushy, he was just everything a person who's never owned a Subaru, needed, and made me not only feel confident in my decision, but overly joyed and relieved, and made me feel that I made a great choice, and I've had the car for over a week and love it more than words can describe. Not only was Mark incredible, but the overall staff in this dealer was so friendly, they make you feel at home, and that your business and your presence was welcomed and wanted. When it came to scheduling and other details, Tim Rourke was a joy and a pleasure to have, he was funny, great spirited, and made me continue to love my decision for the car I bought, and not only made me feel at ease but made me feel like I made a friend. And also, Rodney Pomerleau, made my dream of being able to take my car home the same day, he was such a nice guy, and made me so happy and relieved that he was willing to get my information taken care of the same day, and he had a great sense of humor, and very detailed and explained in detail anything I had questions with. I just have never felt so happy and grateful to have such an incredible staff to work with - I would recommend going to see this dealer in particular to anyone, I've never been so satisfied, and happy with my purchase, and I look forward to anytime I need to go up there, because it's not just some car dealership, it's like a second home, with great people, that I would consider friends that made my car buying experience the best I've had ever. I thank them all more than they know!!
- MBrian2324, Satisfied Subaru Sales Customer I had an overall great experience here. They never put any pressure on me and were always willing to help with any concerns I had. It's a very friendly and comfortable atmosphere. Not the dreaded car buying experience you'd expect. I would definitely come back again. Thank you Robert, Tom, Terry, and Liam!
- JoshG33, Satisifed Kia Sales Customer
Do you have a great story to tell about one of our sales consultants? Please contact us at//www.dealerrater.com/ and tell us your story!
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Chapters
0% Financing and Special Offers
New Kia GSM's Challenge
Subaru's Perfect IIHS Ratings
Hamster Meet Pictures!
Pre-owned Specials
Customer's Corner
Subaru Service Specials
Subaru Parts Specials
Adorable Adoptable Animals |
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View inventory, schedule service
Our newest store!
ADDITIONAL SUBARU LINKS:
ADDITIONAL KIA LINKS:
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Subaru Service Specials
$50 OFF Brake Service Special!
Keep your engine breathing fresh air with a Genuine Subaru Engine Air Filter. Having a clean engine air filter helps maximize your fuel economy.
*Subaru vehicles only. One coupon per customer. Must present at time of write-up.
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For more details on other service specials, please visit our website here, or call 1(800) 411-4551. |
KIA Parts Specials!
Get 20% off
off ANY accessories in-stock! This offer is good on parts for ANY KIA!
*Coupon not valid with any other offer. Must present coupon at time of purchase. Limit one coupon per person.
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For more details on other parts specials, please visit our website here, or call (203) 315-2050. |
Adorable Adoptable Animals
Every month, we feature a new animal who could become your new pet!
 October is Adopt-A-Shelter-Dog Month, so we felt it pertinent to highlight a dog of great character. How about Garfunkel, or Garfy for short? This Great Dane-Whippet Mix is a real trooper, having been abandoned during Hurricane Irene and surviving a battle with Lyme Disease, and he still has his vitality! He was with his brother and sister who have both since been adopted. Garfy is looking for his forever home too. Will you be that hero who will grant his wish? To find out more about Garfy and other dogs and animals up for adoption, click here. - Brian Canell, Editor-in-Chief
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Fast Tracks Magazine
Premier Subaru is proud to announce that it is now able to offer 0% financing on all of its brand new in-stock Subarus! We have another offer available for$1,000 under invoice on all of our new in-stock Subarus as well! For additional information, please contact us at 1(800) 411- 4551, visit us at
It has been announced that both the Subaru BRZ and XV Crosstrek have been marked by the Insurance Institute of Highway Safety(IIHS) as Top Safety Picks. This means Subaru has every model as a Top Safety Pick, making them the only manufacturer in the world to be able to boast that claim. 
Premier Subaru keeps more pre-owned Subarus than anyone else in the area. We currently have over 50 pre-owned Subaru Foresters available, including some rare finds indeed. Check out, for example, this 2010 Subaru Forester XT Premium. This rare off-lease vehicle only has 18,000 miles on it, plus it qualifies for Subaru's certified 6 year, 100,000 mile nationwide limited powertrain warranty!
Here is another rare vehicle indeed - a 2012 Kia Forte Koup SX complete with a manual transmission. We have done the full certification on the vehicle, which means it gets the upgrade to the 10 year, 100,000 mile nationwide limited powertrain warranty(with only 13,796 miles on it now), plus leather, electronic stability control, telescoping steering wheel, satellite radio, etc.! 
Notes from Happy Customers! Here are two reviews from Dealerrater.com - you can view others 
October is Adopt-A-Shelter-Dog Month, so we felt it pertinent to highlight a dog of great character. How about 
