Here's How it Works:

Premier Subaru's First Responders Discount Program offers a HAGGLE & HASSLE FREE  way of shopping for and buying or leasing your new Subaru. We offer this program because we feel that it's our responsibility to 
"give back" to those who protect and serve us when we need it the most.

This program is available to ANY & ALL FIRST RESPONDERS.  Retirees also qualify. 

For a listing of all positions defined as "First Responders" please see dealer.

This program has only three simple steps....

Make An Appointment to meet with an Authorized Premier Subaru Sales Consultant.  They will take the time to help you choose the Subaru that's PERFECT FOR YOU.

Or, if you already know which Subaru you want.... MOVE TO STEP 2!


Make An Appointment and come in to take a test drive. We feel a test drive is important to make sure you 
COMPLETELY LOVE the way your Subaru feels and handles. This will also give you the opportunity to try all the features and options in your new Subaru. To schedule your test drive, please complete the form in the upper right of this page or call (888) 690-6710.


After your test drive, your Authorized Premier Subaru Sales Consultant will show you the First Responders discount. You will also be entitled to any manufacturers rebates and/or special financing offers in addition to the First Responders discount. There are no hassles or haggling involved! You just drive home happy!  


Vehicles purchased/leased under the program must be registered, titled or leased in the name of the eligible participant (or spouse/domestic partner) for personal non-commercial use or transportation. The special pricing under the Premier Subaru First Responders Program cannot be combined with any other  promotional offer, including, but not limited to advertised lease specials, internet coupons or direct mail offers (except Guaranteed Trade Program, $500 Subaru Added Security Maintenance Plan Coupon or Subaru Reward Dollars). Participants are limited to the purchase/lease of two new vehicles per year. New Subaru models are included in the Premier Subaru First Responders Program. from time to time specific models may be excluded from the program as determined by Subaru of America. 




For Questions About The First Responders Discount Program or to Schedule Your Test Drive, Please Enter The Following Information:

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