* Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement. All vehicles are subject to prior sale. Not responsible for typographical errors.

All vehicle specifications, prices and equipment are subject to change without notice. See above for information on purchase financing and lease program expiration dates. Prices and payments (including the amount down payment) do not include applicable, tax, title, license, dealer conveyance fee, documentation fees, registration fees, $175 Supply Chain Hardship fee as assessed to the retailer by Subaru of America, emissions testing charges, or other fees required by law or lending organizations. The estimated payments may not include upfront finance charges that must be paid to be eligible for the purchase financing program used to estimate the APR and payments. Listed Annual Percentage Rates are provided for the selected purchase financing or lease programs available on the current date. Program expiration dates reflect currently announced program end dates, but these programs are subject to change at any time.

Lessees will be financially responsible for mileage beyond the elected quantity and for vehicle maintenance and repairs and excessive vehicle wear. Option to purchase at lease end for an amount may be determined at lease signing. Payments may be higher in some states. You may not be able to combine other incentives with the purchase financing or leasing programs presented above. Residency restrictions may apply. See dealer for details.

Listed APR, down payment, payments, incentives and other terms are estimates for example purposes only. Information provided is based on very well-qualified buyers or lessees. The payment information provided here is not a commitment by any organization to provide credit, leases or other programs. Some customers may not qualify for listed programs. Your terms may vary. Lessor must approve the lease. Credit approval required.

Let Your Tires Get Some Attention This Weekend

 

We know that you have a lot of plans for the weekend and cannot be bothered to think about things like tire wear, but the truth is that all of our customers should take a moment to inspect your tires. Our dealership in Branford serving East Haven, New Haven, Hamden, and Wallingford, CT, knows that tires are essential. We also understand that they can be pricy if you aren't expecting to replace them, which is why we direct you to our service specials to browse the opportunities for lower priced tires.

Read More

The Forester Is Incentive Enough, But Here Are More Reasons To Buy

 

Have you been considering a purchase of the 2016 Subaru Forester but haven't been sure how it fits into your budget? Now is a great time to buy because with 0% financing on the 2016 Forester you can find it easier than ever to take it home. If the Forester isn't up your alley, we also have a variety of other Subaru incentives to help you get the new Subaru car or SUV that is best for you at a price that excites you.

Read More
Categories: , ,

Ready for a New Subaru? Check out the Awesome Lease Options in Branford, CT

Ah, nothing says summertime like a brand new Subaru. Picture yourself driving down the highway or through country roads in a shiny, new Subaru Legacy, BRZ or Forester. We have all of these models and more here at Premier Subaru in Brandon, CT. We’re just a short drive from the areas of East Haven, New Haven, Hamden and Wallingford, CT

Whether you’re looking for the prefect crossover for your adventurous outdoor schedule this summer, or a sports car that will turn heads, you’re sure to find the perfect new Subaru at our dealership.

Read More
Categories: ,

New Subaru University Opens in New Jersey

Have you heard of the Subaru University? It’s also frequently called “Subaru-U,” and trains individuals interested in becoming certified automotive technicians. Subaru of America Inc., recently announced that it will be launching an all-new Subaru-U in the area of Camden, New Jersey. Partnering with a nonprofit organization called Respond Inc., of Camden, the university will provide individuals living in the area the opportunity to special training.

Read More
Categories: , ,

Used But New To You

 

Aside from offering generous fuel economy, used Subaru models have another thing in common with the new models: they hold their value. Actually new and used Subaru models have much more than that going for them, including reliability, some of the latest features, generous cargo space, and most offer all-wheel drive. Our inventory is full of options that will provide you with plenty to consider, because when it comes to offering affordable models, we happily go the extra mile for drivers in Branford, also serving East Haven, New Haven, Hamden, and Wallingford, CT

Read More

Drive For Adventure with Premier Subaru

 

Through March 31st we are offering our customers the chance to Drive for Adventure with help from our promotional savings on service appointments. These can include your run of the mill oil change or your car's wheel alignment in order to help you prepare for spring and face the changing weather with confidence. You can schedule your appointment online in mere minutes or contact us by phone to discuss your service needs.

Read More
Categories: , ,

Serving Your Automotive Needs In One Location

 

There are so many great 2016 models available in our showroom that you can take for a test drive, like the 2016 Subaru Outback, and whether you have your mind set on one specific vehicle or you aren't quite sure which to pick, let us help. Not only can we help you decide which new car is right for you, but we can also help you discover the right financing option that is right for you, so don't hesitate to talk to us about any hesitations you may be having.

Read More
Categories:

The Washington's Birthday Sales Event Is Underway

 

Whether you are searching for a new car and aren't sure what you want, or you already have the 2016 Subaru Outback in mind, visit us during the Washington's Birthday Sales Event for special offers on the top models. With many models offering a discount that makes affording these vehicles even easier than ever before, we wouldn't want any of our Branford, New Haven, or Wallingford customers to miss out.

 

 
 

Today's Fan Photo Friday is from @antwanetylerphotography. What's a little snow?

A photo posted by Subaru of America (@subaru_usa) on

Read More

Take Your Certified Used Subaru For A Test Drive

 

When shopping for a new Subaru model, you can always appreciate how it feels to enjoy the comfort of knowing that your vehicle is under warranty and will serve you well. It may be less known, but Certified Pre-Owned Subaru models are also reliable and will be under warranty in addition to passing a rigorous checklist from our staff. At Premier Subaru we know that Branford customers have better things to do than to worry about buying a lemon, which is why we stand by these models, and Subaru themselves do as well.

Read More

The Forester Is A Great Choice For Branford Area Drivers

 

There are a lot of reasons to consider the 2016 Subaru Forester that is available in our inventory in Branford, CT, and it extends far beyond the model's ability to offer excellent fuel economy and the latest features. What you are really getting with the Forester is years of loyal service, reliability, and versatility that makes it easier for you to enjoy your daily drive no matter the weather.

Read More
Categories: ,